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Tips for Creating a Successful Strategic Plan

  • Remember that strategic planning is more than a document; it’s a process.
  • Be open to the process and encouraging open communication will secure buy-in from all the players and will go a long way toward ensuring success.
  • Allow enough time for your strategy sessions.  Strategizing in the best way for this work involves thoughtful discussion; this takes time.
  • Make sure that your objectives and goals are realistic, specific enough, and achievable.
  • Consider using the Strengths, Weaknesses, Opportunities, and Threats (SWOT Analysis) This link will open a new browser window., or another, technique as a way to uncover potential strategies in your planning process. These techniques can be used to help organizations assess their external environments and internal capacity.
  • Produce a written plan that is short, clear and to the point.
  • Keep your plan alive by developing specific action steps to implement your strategy. Monitor progress of those action steps at regular times and be willing to adjust your plans to accomplish those steps.